Google Business Profile management, run by an AI agent

Hand your Google Business Profile management (formerly Google My Business) to an AI agent. Letaido reads and replies to reviews and publishes posts, with 64 other apps.

Best Google Business Profile integration jobs to start with

Review and local post jobs, checked step by step. Open one to watch it run.

Google Business Profile integration options, compared

Five ways to connect your Business Profile, and where each fits.

OptionSet up by askingWrites replies for youRuns on its ownNo codeConnects thousands of apps
Letaido AI agentYesYesYesYesNo
Business Profile on GoogleNoNoNoYesNo
Zapier, Make and similarPartlyNoYesYesYes
Review management toolsNoPartlyYesYesNo
Business Profile APIsNoNoPartlyNoPartly
Read the full comparison
OptionHow it worksBest forWatch out for
Letaido AI agentYou describe the job. The agent reads reviews, drafts replies and posts updates, and uses 64 other apps in the same run.Review replies, daily review alerts and posts across several locations.65 apps, not thousands. Reviews are checked on a schedule, not the moment they arrive.
Business Profile on GoogleYou reply to reviews and add posts yourself, in Search, Maps or the Business Profile Manager.One location and a few reviews a week.Every reply and post is typed by hand.
Zapier, Make and similarWorkflows built from Business Profile triggers and actions, such as a new review or a new post.Fixed handoffs, like each new review into a sheet.You build and fix one workflow per job.
Review management toolsLocal SEO and review platforms bring reviews from Google and other sites into one inbox, often with reply templates.Agencies and brands with many locations and review sites.One more subscription, built around its own inbox.
Business Profile APIsDevelopers build their own tools for reviews, posts and review notifications, using a Google Cloud project.Large brands and platforms building their own tools.Google must grant API access to each Cloud project first.

How the Google Business Profile integration works

Connect Google Business Profile once. After that, you describe each job in plain English.

  1. 1Connect Google Business Profile with Google
  2. 2Ask for a job in a chat, or start from an example above
  3. 3Approve the first run

    Allow all read operations once per app; approve each kind of write once.

  4. 4Watch the first run, then schedule it

How a Google Business Profile job starts

A schedule starts the job, or you do by asking.

  • On a scheduleEvery morning or every Monday, checking the last day or week of reviews.
  • When you askType the job in a chat, like replying to this month's reviews, and it runs once.
Setup details

Connect with Google

Click Connect with Google Business Profile and sign in with Google. No Cloud project or API application.

Use an owner or manager account

Sign in with a Google account that is an owner or manager of the profiles. The agent sees every location that account manages.

Check the listing is verified

Replies and posts only work on verified locations that Google lets you post on.

Watch the first run

Allow all read operations once per app; approve each kind of write once. Then save it to repeat.

Every Google Business Profile action the agent can take

8 actions across accounts, locations, reviews and local posts.

ReadsWrites

Best apps to combine with Google Business Profile

AirtableProductivity
Google DocsProductivity
Google DriveProductivity
Google SheetsProductivity
NotionProductivity
SlackCommunication
WordPressContent/CMS
X (Twitter)Content/CMS

See all 65 integrations

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Frequently asked

How do I connect Google Business Profile to Letaido? +

Click Connect with Google Business Profile and sign in with a Google account that owns or manages your listings. There is no Cloud project to set up and no API access to apply for.

Is Google My Business the same as Google Business Profile? +

Yes. Google renamed Google My Business to Google Business Profile. Letaido's integration works with the current Business Profile.

Can Letaido reply to Google reviews automatically? +

Yes. It drafts replies and posts them after you check them in the chat, as in the reply job above. Allow all read operations once per app; approve each kind of write once. It won't replace a reply that is already there unless you tell it to.

Can a new review start a job? +

No. The connector gets no alert from Google, so review jobs run on a schedule, such as every morning, or when you ask.

Can Letaido delete a bad review? +

No. Reviews belong to the people who wrote them. The agent can only reply. To report a review, use Google's own flagging steps.

Can it publish event and offer posts? +

No. The agent publishes standard update posts with an optional button. Event and offer posts are made in Business Profile itself. Google has also closed its Q&A API, so questions are answered by hand.

How is Letaido different from Zapier for Business Profile? +

A Zapier workflow passes a new review or post to another app. Letaido's agent reads the reviews, writes the replies or the monthly summary, and works across your other apps in the same job.

Answer every review without opening Google

Connect Google Business Profile, then ask for a job like "Draft replies to our unanswered Google reviews". Leta gets it done on your schedule, or the moment you ask.

Get Letaido