Every Monday at 9am
Weekly ranking changes in Slack
Every Monday, Slack shows your biggest Position Tracking gains and drops, and keywords that entered or left the top 10.
Semrush integration: give your SEO data an AI agent
Letaido's Semrush integration gives an AI agent your Position Tracking, keyword and backlink data, for ranking reports, keyword lists and client Docs.
Best Semrush integration jobs to start with
Open one to watch it run.
Every Monday at 8am
Weekly rankings log in Google Sheets
Every Monday, each tracked keyword's Semrush position is added to your sheet, building a ranking history you can chart.
Every Monday at 9am
Keywords close to page one, with Semrush data
Every Monday, Slack gets Search Console queries ranking 8 to 20, with Semrush volume and difficulty, so you know what to improve.
On the 1st of each month
Monthly SEO report in Google Docs
On the 1st, a new Google Doc sums up last month's Semrush rankings and traffic, plus your current backlink totals.
Every Monday at 9am
Site Audit errors as GitHub issues
Every Monday, Site Audit error types from Semrush that have no open GitHub issue yet become issues, with the affected pages listed.
When you ask
Add keywords to Position Tracking
Paste a list of keywords and the agent adds them to your Semrush Position Tracking campaign, with the tag you name.
Semrush integration options, compared
Five ways to connect Semrush, and where each one fits.
| Option | Set up by asking | Works across your apps | Runs on its own | No code | Changes Semrush |
|---|---|---|---|---|---|
 Letaido AI agent | Yes | Yes | Yes | Yes | Partly |
| Semrush's built-in integrations | No | Partly | Yes | Yes | No |
| Zapier, Make and similar | No | Yes | Yes | Partly | Partly |
| Semrush MCP server | No | No | No | Yes | No |
| Semrush API | No | Partly | Yes | No | Yes |
Read the full comparison
| Option | How it works | Best for | Watch out for |
|---|---|---|---|
| Letaido AI agent | You describe the job in plain words. The agent reads rankings, keywords, backlinks and traffic, adds Position Tracking keywords, and works with 64 other apps. | Weekly ranking posts, rankings logs, client report Docs and keyword lists, on a schedule or when you ask. | 65 apps, not thousands. Uses a Semrush API key, which needs SEO Business and units bought separately. |
| Semrush's built-in integrations | Connect Google Analytics, Search Console, Google Ads and Business Profile, export to Google Sheets and Looker Studio, or grade drafts in Google Docs. | Seeing your Google data inside Semrush and sending reports to Google tools. | Each one does a fixed task inside Semrush's own tools. |
| Zapier, Make and similar | Workflows built from Semrush actions, like Site Audit and keyword data, in a visual editor. | Fixed handoffs between Semrush and another tool. | You build and fix one workflow per job. |
| Semrush MCP server | Semrush's official MCP server and its apps for ChatGPT and Claude let you ask about live Semrush data in a chat. | Research questions while you work in ChatGPT or Claude. | It answers in the chat you are in, and uses units from your Semrush account. |
| Semrush API | REST endpoints with an API key, for analytics, Projects, Position Tracking, Site Audit and Listing Management. | In-house dashboards and tools built on Semrush data. | Needs developers, an SEO Business plan and units bought separately. |
How the Semrush integration works
Connect Semrush once. After that, you describe each job in plain English.
-
1Connect Semrush
- 2Ask for a job in a chat, or start from an example above
-
3Approve the first run
Allow all read operations once per app; approve each kind of write once.
-
4Watch the first run in the chat
Save it to repeat.
How a Semrush job starts
A schedule starts the job, or you do by asking.
- On a scheduleEvery Monday for ranking changes and the rankings log, or the 1st of the month for the client report.
- When you askType the job in a chat, like adding a keyword list to Position Tracking, and it runs once.
Setup details
Check your Semrush plan
API access needs an SEO Business subscription, and the units it spends are bought separately. Lower plans don't reach the API.
Copy your API key
In Semrush, open Subscription Info, go to the API section and copy the API key at the top of the page.
Paste it into Letaido
Paste the key into the Semrush connect card. You can also set a default database, like us or uk.
Watch the first run
Allow all read operations once per app; approve each kind of write once. Then save it to repeat.
Every Semrush action the agent can take
123 actions across 12 groups, from keywords and backlinks to Position Tracking and Site Audit.
ReadsWrites
Best apps to combine with Semrush
AirtableProductivity
ApifyData/Scraping
ApolloSales prospecting
GitHubDeveloper and compliance
Google AdsAdvertising
Google DocsProductivity
Google Search ConsoleSEO
Google SheetsProductivity
Google SlidesProductivity
LinearProductivity
NotionProductivity
PostHogAnalytics
SalesforceCRM
ShopifyE-commerce
SlackCommunication
WebflowContent/CMS
WordPressContent/CMS
Related integrations
Frequently asked
How do I connect Semrush to Letaido? +
Copy your API key from the API section of Subscription Info in Semrush, and paste it into the Semrush connect card in Letaido. API access needs an SEO Business subscription.
Does Letaido use my Semrush units? +
Yes. Semrush data calls spend units bought for your Semrush account, and the cost varies by report. Position Tracking reads cost 100 units per keyword, so a weekly job on a 200 keyword campaign uses about 20,000 units a run.
Can it work with my Position Tracking campaigns? +
Yes. Name the project and the agent reads your campaign's positions, visibility and dates, or adds keywords with a tag you choose.
Will a change in Semrush start a job? +
No. Semrush jobs run on a schedule, like the Monday ranking post, or when you ask in a chat.
Is there a Semrush MCP server? +
Yes. Semrush has an official MCP server and apps for ChatGPT and Claude that query live Semrush data. Letaido is not an MCP server: it uses your Semrush API key, mixes Semrush with apps like Search Console and Google Sheets, and runs on a schedule.
Can I use Semrush's AI tools through Letaido? +
No, the agent works with Semrush data through the API, like rankings, keywords and backlinks. Letaido is its own AI agent: you describe the job, like a weekly ranking post in Slack, and it runs it.
How is Letaido different from Semrush's Google Sheets and Looker Studio integrations? +
Those export Semrush reports into Google tools. With Letaido you choose what to read and where it goes, combining Semrush with Search Console, Slack and 62 other apps.
Give your Semrush account an agent
Connect Semrush, then ask for a job like "Post weekly keyword ranking changes in Slack". Leta gets it done on your schedule, or the moment you ask.
Get LetaidoRead domain organic and paid search performance13
Pull organic and paid keyword rankings, traffic estimates, competitor overlaps, and historical data for any domain.
- Domain organic
- Domain organic organic
- Domain organic subdomains
- Domain organic unique
- Domain adwords
- Domain adwords adwords
- Domain adwords historical
- Domain adwords unique
- Domain shopping
- Domain shopping shopping
- Domain shopping unique
- Domain domains
- Domain ranks
Read keyword data10
Look up search volume, difficulty, CPC, SERP results, related keywords, and question-format expansions for any keyword or batch.
- Phrase this
- Phrase all
- Phrase these
- Phrase kdi
- Phrase related
- Phrase fullsearch
- Phrase questions
- Phrase organic
- Phrase adwords
- Phrase adwords historical
Read backlink profiles15
Analyse backlinks, referring domains, anchor text, Authority Scores, and link gaps for any target or set of competitors.
- Backlinks overview
- Backlinks
- Backlinks referring domains
- Backlinks refips
- Backlinks anchors
- Backlinks pages
- Backlinks tld
- Backlinks geo
- Backlinks ascore profile
- Backlinks categories
- Backlinks categories profile
- Backlinks competitors
- Backlinks comparison
- Backlinks historical
- Backlinks matrix
Read traffic analytics12
Get estimated visits, traffic sources, top pages, geography, subdomains, and onward-journey data for any domain.
- Traffic summary
- Traffic summary by day
- Traffic summary by week
- Traffic sources
- Traffic destinations
- Traffic geo
- Traffic top pages
- Traffic subdomains
- Traffic subfolders
- Traffic rank
- Traffic accuracy
- Traffic purchase conversion
Read audience demographics and interests8
Explore age, gender, income, education, occupation, household size, interests, and social-platform presence for any target's audience.
- Audience age sex
- Audience education
- Audience household
- Audience income
- Audience insights
- Audience interests
- Audience occupation
- Social media presence
Read subdomain and subfolder performance14
Break down organic and paid keyword performance, traffic, and historical trends at the subdomain or subfolder level.
- Subdomain rank
- Subdomain ranks
- Subdomain rank history
- Subdomain organic
- Subdomain organic unique
- Subdomain adwords
- Subdomain adwords unique
- Subfolder rank
- Subfolder ranks
- Subfolder rank history
- Subfolder organic
- Subfolder organic unique
- Subfolder adwords
- Subfolder adwords unique
Read URL-level performance5
Get organic and paid keyword data, traffic estimates, and historical snapshots for individual URLs.
- URL organic
- URL adwords
- URL rank
- URL ranks
- URL rank history
Read market and domain rankings3
Discover top-ranked domains globally or by country, identify biggest rank movers, and browse domains within an industry category.
- Rank
- Rank difference
- Industry categories
Manage Position Tracking campaigns22
Create campaigns, add or remove keywords and competitors, assign tags, read organic and paid ranking trends, visibility scores, and landing-page data.
- Pt create campaign
- Pt get campaigns
- Pt add keywords
- Pt remove keywords
- Pt add competitors
- Pt remove competitors
- Pt add tags
- Pt remove tags
- Pt overview organic
- Pt overview adwords
- Pt position organic
- Pt position adwords
- Pt visibility organic
- Pt visibility adwords
- Pt landing pages organic
- Pt landing pages adwords
- Pt competitors organic
- Pt competitors adwords
- Pt campaign dates
- Pt location search
- Pt enable email
- Pt disable email
Manage Site Audit11
Enable, configure, launch, and read results from Site Audit crawls including per-page issues, scores, and historical snapshots.
- Sa enable
- Sa save
- Sa launch
- Sa get campaign
- Sa list snapshots
- Sa get snapshot
- Sa get snapshot history
- Sa get issue meta
- Sa get issue pages
- Sa get page
- Sa get page ID
Manage local business listings5
Create, update, and view business locations for Listing Management and look up supported business categories.
- Local create location
- Local update location
- Local get location
- Local list locations
- Local get categories
Admin and advanced5
Create, update, retrieve, and permanently delete Semrush projects that act as containers for all campaign tools.
- Create project
- Update project
- Get project
- List projects
- Delete project