HubSpot + Slack integration

Combine HubSpot + Slack and move CRM data into channels where your team already talks. Just ask Letaido's AI agent and watch it do the work.

Best HubSpot and Slack integration jobs to start with

Use this HubSpot Slack integration to post demo leads and deal results, answer company questions and save threads as notes.

Every hour

Demo and pricing form leads in Slack

Each hour, this HubSpot Slack integration sends demo and pricing form fills to #leads with company details, tagging owners found in Slack.

When someone mentions Letaido

Look up a HubSpot company from Slack

Tag @Letaido with a company name and get its HubSpot owner, lifecycle stage, open deals and last activity in the thread.

Every morning at 9am

Daily won and lost deal recap in Slack

At 9am the agent shares yesterday's closed HubSpot deals in #deals, won and lost, with amount, owner, company and the reason recorded.

Every Monday at 9am

Monday stale deals digest in Slack

Every Monday, the agent posts open deals with no activity in 14 days to your sales channel, with a next step for each.

When someone mentions Letaido

Save a Slack thread as a HubSpot note

Mention @Letaido with 'log this to HubSpot' and a company name to save the thread summary and link on that company.

HubSpot Slack integration options, compared

HubSpot's Slack app covers notifications. Leta handles jobs that run on a timer or need some thinking.

OptionLead and deal posts in SlackCompany answers in a threadSlack threads saved to HubSpotAlert on every record changeAdds context and summaries
Letaido AI agentYesYesYesNoYes
HubSpot's Slack appYesYesYesPartlyPartly
ZapierYesPartlyPartlyPartlyPartly
Read the full comparison
OptionWhich wayHow it startsGood forKeep in mind
Letaido AI agentHubSpot into Slack, and Slack threads back into HubSpot as notesAn hourly, daily or weekly timer, an @Letaido mention, or a chat requestDemo leads with company details and the owner tagged, a morning won and lost recap, company answers in a thread, thread summaries saved as notesNot a per-change alert: HubSpot jobs follow a timer or your request. Add the bot to every channel it uses
HubSpot's Slack appBoth ways: notifications into Slack, and tasks, tickets, notes and records created from SlackA HubSpot notification you switch on, a workflow, or a question to Breeze AssistantPersonal notifications such as mentions, form submissions and task reminders, new activity on a company or deal sent to its channel, and Breeze Assistant answersInstalled by a Super Admin or a user with App Marketplace permissions, plus a Slack admin. One Slack workspace per HubSpot account. Workflow notifications need a Professional or Enterprise plan
ZapierMostly HubSpot into SlackNew form fills and new deals start a recipe at once; deal stage changes are polledReady-made templates: a Slack post per form submission, new contact, new ticket or deal stage changeYou configure the trigger, actions and message content for each workflow.

HubSpot and Slack: the old way vs. Letaido

  1. 1Check HubSpot for form fills
  2. 2Pick the demo and pricing ones
  3. 3Open each company record
  4. 4Work out who owns it
  5. 5Write a Slack post
Every hour, find HubSpot contacts whose latest form in the past hour was 'Demo request' or 'Pricing'. Post each one to #leads in Slack: name, job title, email, form name, and their company's name, industry and employee count. If the owner's HubSpot email belongs to a Slack user, @-mention them; if not, write the owner's name.
#leads in Slack
2 new demo and pricing leads in the past hour
Northwind Labs, Computer Software, 320 employees: Maya Ortiz, Head of Growth, [email protected], form Demo request, owner @Dana Lee
Kestrel Analytics, Information Technology, 210 employees: Theo Brandt, Marketing Ops Lead, [email protected], form Pricing, owner Jordan Ellis

How HubSpot and Slack jobs start

When something happens

A job can start when someone mentions @Letaido in Slack, like “Look up a HubSpot company from Slack”.

On a schedule

Saved as an automation, like these jobs: every hour, every morning at 9am or every Monday at 9am.

When you ask

Ask in chat; Leta picks from 132 actions.

All 11 Slack events

How to set up the HubSpot Slack integration

  1. 1Create a HubSpot Service Key
  2. 2Create the Slack app from Letaido's manifest
  3. 3Approve the first run

    Allow all read operations once per app; approve each kind of write once.

  4. 4Try it in chat first
  5. 5Choose when it runs

Every HubSpot and Slack action the agent can take

HubSpot
13 groups: 27 reads, 41 writes
  • Read contacts
  • Create and update companies
  • Admin and advanced
  • 10 more

Get custom object · Find or create contact · List products · Get CRM object

Slack
10 groups: 27 reads, 37 writes
  • Manage channels
  • React with emoji
  • Look up and manage users
  • 7 more

Add reminder · Add bookmark · List pins · Get user presence

Frequently asked

Does HubSpot integrate with Slack? +

Yes. HubSpot has its own Slack app for notifications and for turning a message into a task, ticket or note. Letaido works next to it: Leta, its AI agent, runs the HubSpot and Slack jobs on this page, each one checked step by step.

How do I connect HubSpot and Slack to Letaido? +

Create a HubSpot Service Key and the Slack app from Letaido's manifest, then add both in Letaido. Add the Letaido bot to every channel where it should post or listen. After that, type the job in a chat or copy a prompt from one of the cards above.

Can I get HubSpot lead alerts in Slack? +

Yes. The lead job checks contacts' latest form submissions in HubSpot every hour and posts qualifying demo or pricing leads to #leads with company details. It does not post every individual submission. Deal recaps go out each morning and stale deals each Monday; a single record change does not start these jobs.

Is it possible to look up a HubSpot company from Slack? +

Yes. Type @Letaido and a company name in a channel the bot is in. Leta answers in the thread with the company owner, lifecycle stage, last activity date and any open deals. The app_mention event has to be turned on in your Slack app.

How do I log a Slack thread to HubSpot? +

Mention @Letaido in a thread with "log this to HubSpot" and a company name, and Leta saves a short summary, key quotes and a link to the thread as a note on that company. If more than one company matches, it saves nothing and asks which one.

How is Letaido different from HubSpot's Slack app? +

HubSpot's Slack app pushes the notifications each user switches on, like form submissions, task reminders or new activity on a deal. Leta follows a job you write in plain English: it can pull in company details, group won and lost reasons, or summarize a thread before anything is posted.

Does it check with me before posting to Slack or HubSpot? +

Allow all read operations once per app; approve each kind of write once.

Put HubSpot and Slack to work today

Connect HubSpot and Slack, then ask for a job like "Post new HubSpot demo and pricing leads to #leads every hour". Leta gets it done on your schedule, or the moment you ask.

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