HubSpot + WordPress integration

Combine HubSpot + WordPress and move site content into HubSpot, or CRM data into WordPress. Just ask Letaido's AI agent and watch it do the work.

Best HubSpot and WordPress integration jobs to start with

Use this HubSpot WordPress integration to log blog comments, rank posts by revenue and brief help posts.

Every Monday at 9am

Blog comments logged on HubSpot contacts

Every Monday, comments on your WordPress blog from HubSpot contacts are saved as notes on their records, with a task for buying questions.

When you ask

Blog posts ranked by HubSpot revenue

See which WordPress posts first brought in your HubSpot contacts in the last 90 days, and the deals and won revenue that followed.

Monthly on the 1st at 9am

Help post briefs from HubSpot tickets

Each month, Leta groups last month's HubSpot tickets into top questions and saves a WordPress draft brief for each one no post covers.

When you ask

Blog posts to send for a HubSpot deal

Name a HubSpot deal and Leta finds published WordPress posts that fit it, then saves them as a note on the deal for the rep.

HubSpot WordPress integration options, compared

HubSpot's plugin puts forms and chat on your site, and form plugins send entries to HubSpot. Leta handles the jobs that come after.

OptionForms and chat on your siteForm entries to HubSpotBlog comments on contactsPost drafts from CRM data
Letaido AI agentNoNoYesYes
HubSpot WordPress pluginYesYesNoNo
Form and sync plugins (WPForms, WP Fusion)PartlyYesNoNo
ZapierNoPartlyPartlyPartly
Read the full comparison
OptionHow a run beginsGood atKeep in mind
Letaido AI agentYou ask in chat, or it runs weekly or monthly at the time you saveCommenters noted on their HubSpot records, won revenue per post, help post briefs from support tickets, reading lists for a repNo forms, chat or tracking code on your site, and no record syncing. HubSpot changes don't start jobs and WordPress has no triggers, so a job starts at a saved time or from your request
HubSpot WordPress pluginA visitor viewing a page, submitting a form or starting a chatAdding the HubSpot tracking code, forms, popups, live chat and chatbots to your site, and using HubSpot contacts, email, lists and reports from WordPressNeeds a HubSpot Super Admin and a WordPress admin, and a WordPress.org site or a WordPress.com Business plan. It doesn't read comments or write posts
Form and sync plugins (WPForms, WP Fusion)A visitor submitting a form or signing up, or a HubSpot webhook for WP FusionSending form entries to HubSpot with field mapping, and with WP Fusion, syncing WordPress users and plugin activity with HubSpot contactsThey cover forms and contact sync, not live chat. The WPForms HubSpot addon needs an Elite license. WP Fusion's paid plans start at $297 a year for one site. They copy fields, they don't write or judge content
ZapierA WordPress post, comment or user Zapier checks for, or a HubSpot eventRecipes such as publishing new HubSpot blog articles as WordPress posts, or creating HubSpot contacts from new WordPress usersWordPress triggers poll for changes, many every 15 minutes on Zapier's lowest plan. Each workflow copies the fields you mapped

HubSpot and WordPress: the old way vs. Letaido

  1. 1Scroll through a week of blog comments
  2. 2Note who left each one
  3. 3Look each person up in HubSpot
  4. 4Paste what they wrote onto the record
  5. 5Ask their owner to follow up
Every Monday at 9am, look at the approved comments on my WordPress blog from the past 7 days. Leave out anyone with an acme.example email. For each commenter who is a HubSpot contact, add a note to the contact with the post title, the comment and its link. If the comment asks about pricing, a demo or switching tools and the contact has an owner, also create a follow-up task for that owner. Don't create new contacts.
Contact: Ana Silva
Notes: 1 new note
Tasks: Follow up: blog comment on Client portal checklist, due Oct 26

How HubSpot and WordPress jobs start

On a schedule

Saved as an automation, like these jobs: every Monday at 9am or monthly on the 1st at 9am. These jobs run on a schedule or when you ask.

When you ask

Ask in chat; Leta picks from 103 actions.

How to set up the HubSpot WordPress integration

  1. 1Create a HubSpot Service Key
  2. 2Paste your Application Password or access token
  3. 3Approve the first run

    Allow all read operations once per app; approve each kind of write once.

  4. 4Check the first result in chat
  5. 5Pick a schedule

Every HubSpot and WordPress action the agent can take

HubSpot
13 groups: 27 reads, 41 writes
  • Read companies
  • Manage products and line items
  • Admin and advanced
  • 10 more

Delete CRM object · Get CRM object · Add contact to list · Remove associations

WordPress
9 groups: 18 reads, 17 writes
  • Read and search posts
  • Edit and delete posts
  • Manage categories and tags
  • 6 more

Get settings · Get post · Get me · Get page

Frequently asked

Does HubSpot integrate with WordPress? +

Yes. HubSpot's WordPress plugin adds forms, live chat and the tracking code to your site, and form plugins send entries to HubSpot. Leta, Letaido's AI agent, picks up from there: blog commenters noted in HubSpot, revenue per post, and WordPress help post briefs from HubSpot tickets.

How do I connect HubSpot and WordPress to Letaido? +

Add a HubSpot Service Key and a WordPress Application Password in Letaido, once each. Then ask for a job in your own words, or start from one of the prompts above.

Do I still need the HubSpot WordPress plugin? +

Keep it for forms, chat and tracking. Letaido doesn't add those to your site or keep records in sync. The revenue by post job reads HubSpot's First page seen, which needs the HubSpot tracking code on your WordPress site.

Is there a way to draft WordPress posts from HubSpot data? +

Yes, as drafts that you publish yourself. Once a month Leta can group last month's HubSpot tickets into top questions and save a draft brief for each one where no matching post is found: the question, how many tickets asked it and sections for your team to write and check, without customer names or emails.

Can a new comment or HubSpot change start a job? +

No. WordPress has no triggers and these jobs don't use HubSpot events. Save a job to run at a set time, like Mondays at 9am, or type the request whenever you need it.

Will Leta change my HubSpot or WordPress data without asking? +

No. Allow all read operations once per app; approve each kind of write once.

Put HubSpot and WordPress to work today

Connect HubSpot and WordPress, then ask for a job like "Log blog comments from HubSpot contacts every Monday". Leta gets it done on your schedule, or the moment you ask.

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